Online Marketing Strategies

How to get Started with Google + Communities

Like most on the web, ‘Communities’ in Google + is not that different; it’s a way to bring together like-minded individuals to discuss a specific theme or topic, about which they are most passionate.

So let’s get started with what you need to know in order to set-up a community with your Google + account.

1.      Log into your gmail account and click ‘your name+’ in the black navigation bar in the upper left side of your screen.

2.      Once you’re logged in to your Google + account, click on the communities logo in the lower left side navigation bar.

3.      This will take you to your existing communities. It’s okay if you don’t yet have any communities.

4.      Click on the red bar ‘Create a community.’

5.      The first choice presented to you is do you want this to be a public or private community.

6.      Let’s click on the public one to get started, give it a name and choose permissions (not just anyone can join, or requires a moderator to be approved).

7.      In private, you can only share posts with your members and your members can only share posts with the private community.

Let’s take a look at a community that I am following as an example of the full set-up:

gplus community

In the upper left, you have an image representing the theme with the subject and a brief description
below. You can see in the black bar the number of members and whether the community is public or private in status.

How to share your posts with others in the community:

gplus communities info

First, look in the posts section and click and drag a post subject to the ‘share something new’ box. Add your post and then click the drop down menu and choose where you want it placed in the categories of the community. Then click and share with your fellows and your public profile.

Caution: Notifications
Usually, the Google+ community you create will auto-notify all followers up to 1000. After that, it will shut off automatically. So you can control those notifications by turning off the little bell located to the right of the actions box.

Quick tips

In your community area, in the right side bar just beside the number of members, is a ‘view all’ link. Google is hiding it so you have to roll over it. I assume they don’t want you to find it as it’s a clever way to build your network and circles.

Start a hangout
Just a word of warning, you are about to meet a lot of new people so be friendly. This is a great way to build awareness about your knowledge on the topic and engage with new people, building your network.

Also, be aware that you can share with your pubic profile anything that interests you in your community. This shows you as being actively involved in communities, and sending the right social signals is always important to the search engines.

Just like the events section, you can create events within communities, a great way to launch a new product or service once you have built a relationship with your community. Don’t forget to ask people to plus 1 the event.

Last point before we wrap up here; try to fill in the ‘about’ section so people can a have a clearer understanding of the subject matter in your community.

Use the search feature within your community to find people or specific topics on which to engage.

finding new communities

‘New Discussions’ show up as a little red box in the upper right of each of the communities you are following.

To discover new communities, just type your subject of interest in the search box indicated above.

So, that is a brief introduction to the new communities section of Google+. Go ahead and start your community today!

Consider Gplus communities to build awareness, Interest, desire and action about your expertise on a given topic and when your community has confidence in you share your services or product offering.

Be sure to check out our latest blog articles on web strategy at the seo company blog

About Paul Gregg

Paul heads up [g]commerce and The SEO Company, and is responsible for the overall management. Paul's experience extends from various roles in sales management for large domestic and international publishing firms, as well as global digital marketing companies.

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